Do you want to organize an event and broadcast it live to an audience via a digital platform? Webcasting is the ideal way to do so, and the public loves it! There are many advantages to webcasting:
Our team offers you a turn-key webcasting solution with options that suit your needs and your budget.
With webcasting you can reach a targeted audience or an extended one, live or on demand. If you decide to choose your audience, you’ll distribute your video using an intranet service. If, on the other hand, you want your audience to be as broad as possible, you’ll webcast on various platforms: your website, YouTube and social media. In either case, you’ll reach your target audience. Webcasting is a mass communication tool that helps you to meet your goals for communication with clients.
We’ll unite our web, multimedia and audiovisual expertise to prepare your webcast. Webcasting may look simple to some people, but you need skills and knowledge to prepare an interesting, attractive webcast. Only a team of highly-qualified experts can anticipate the technical challenges that may arise and suggest effective solutions.
Depending on your marketing strategy, you may make your video accessible for free or for a fee (video on demand – VOD). From anywhere on the planet and any connected device, your webviewer will be able to watch it and to remember you!
We’re flexible and we love to adjust to our clients’ needs, wishes and budgets. Your requests can even be extravagant or unusual. We’ll try to satisfy them using our creativity and our technical expertise.
Your event can be filmed by one or several cameras. If you use several cameras you will have to be connected to a mixing console, allowing you to change images and add slides or videos to the webcast. So it will be quite possible to make your webcast lively and dynamic!
You can also choose to stream your event in whole or part, live or on a delayed basis. You’ll be able to choose what really works for you.
A webcast isn’t just an event recording. It allows those who aren’t on site to participate in an event like a conference or team meeting. Not having to make your people travel saves a lot of time and money without limiting the experience of special and fun moments.
Businesses are adopting webcasting to make themselves better known, foster employee engagement, grow their audience, win clients and have an opportunity to attract more people to their next event. Are you a business leader or decision-maker? Consider webcasting! It could take you far.
Video is now the most powerful tool in a business’ arsenal to stand out from the competition. Our studio is the perfect spot to produce and distribute digital content. This magnificent multifunctional space can be rented with everything you need for filming. Our video production and webcasting specialists can also be at your disposal.
Our studio is soundproofed and has a 1 Gbps high speed internet connection. You can use it to conduct interviews, prepare podcasts or record audio.
Whether independently or with support from Productions Arborescence, create fascinating videos in our studio. The lighting has been optimized to eliminate the need for colour correction. You don’t have the required skills? Take one of our video production and postproduction trainings. It’s never too late to learn!
Webcasting is the broadcasting of audiovisual content on the internet. A company can use it to share messages, information, advice, or courses via several channels: websites, YouTube, social media platforms or blogs. The broadcasting can be done via streaming (live or delayed) or by downloading the content.
Depending on your wishes and budget, you can choose to record the content using one or several cameras, to transmit all or part of the video of the event and to interact or not with your audience.
It is a powerful communication technique via the Internet. It allows you to promote a product or a service, or to provide online training.
It can also be used to broadcast concerts, seminars, conferences, or companies' general meetings therefore allowing an audience to experience the event remotely.
Webcasting offers many advantages. It allows:
In addition to making our studio available for your webcasts, Productions Arborescence offers training in video editing.
Once you have registered on our platform, we may collect your email. As a matter of fact, we can add several boxes to collect different data such as names, surnames, organizations, etc. It is also possible to calculate a participant's viewing time.
For example, at annual general meetings (AGM), we use Zoom and its polling feature for votes. Moreover, Zoom allows us to know who has voted. We can oversee the management of the votes and of the accesses.
Depending on the platform you are using, people may also sign up. We have our own platform where people can register. We recommend for the registration to be as simple as possible, so you do not lose your audience.
We could recommend different platforms depending on your needs. Do not hesitate!
We can broadcast pre-recorded videos, web pages, PowerPoint presentations, video conferences (Zoom, Teams, Google Meet, and others) and much more during your webcast. We will find solutions to most of the challenges!
It is also possible to broadcast a video on several platforms simultaneously. We make sure that the bandwidth is sufficient, regardless of the location of the recording and the broadcast. Based on our experience, it is always better to broadcast a video on one platform at a time so we could bring the audience in one place.
Finally, we can also add “supers”. In the television industry, a “super” is an overlay of two images or two visual contents which allow to have the name and the title of the speaker.
Usually, we send a login link to your communications team so they can share it with your audience. For example, on our platform, we can add a password or restrict access to certain specific emails.
Live webcasting is broadcasting in the present moment (in real time) and delayed webcasting broadcasts videos that have already been recorded.
Broadcasting live allows a direct interaction with the audience since the person being recorded is present and can answer questions. Live broadcasting can sometimes cause some anxiety for the person being recorded since they are standing in front of the audience in real time and they have, unfortunately, in a way, no possible margin for error.
Delayed webcasting makes it possible to re-edit and edit content, then broadcast that content at the appropriate time. The risk of error is therefore nil.
Hybrid events, which have become popular lately, take place partly in person and partly remotely. We can take care of the technical operations in the room, i.e., projection, sound, and recording, as well as the technical operations happening online during the webcast.
People following the webcast remotely and those on set can easily communicate with each other. We can also send questions through a chat box or through Slido, for example, which is an interactive platform for online polls and questions.
We often record AGMs. We can use several platforms, depending on the needs, but we usually favor Zoom and its virtual hand-raising feature to support decisions, as well as the Poll feature for the voting.
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1097 St-Alexandre, Suite 207, Montréal, QC, H2Z 1P8